Media and Entertainment
NetflixConductor use cases
Conductor coordinates studio media processing, advertising, game distribution and internal business workflows across Netflix’s services.
Document and Content Processing
Studio media processing
Netflix uses its internal Conductor platform to coordinate footage ingestion, validation and transcoding, connecting dailies, visual-effects pulls and conform pulls with studio production workflows.
Marketing and Sales Operations
Advertising creative ingestion
Conductor coordinates advertising-creative ingestion, sequencing processing for each creative and managing branching workflows across the services involved.
Risk and Compliance
Advertiser certificate management
Conductor coordinates advertiser-certificate workflows, connecting integrations with downstream actions when certificates expire.
Data Integration
Data clean room lifecycle
Conductor manages the lifecycle of data clean rooms, coordinating provisioning, partner participation, activation and archival for joint analysis.
Software Delivery
Game distribution
Conductor coordinates partner game builds from ingestion and validation through app-store publishing, including processing associated with iOS privacy manifests.
Document and Content Processing
Promotional artwork production
Conductor coordinates candidate-image selection, processing and review for promotional artwork. The workflow connects video assets with image preparation and title placement, then brings producers into the approval process.
Process Automation
Self service business workflows
Netflix’s finance engineering team built tooling around Conductor so other teams could create and share workflows that connect people and automated services.
