
Retail and Commerce
FanaticsConductor use cases
Conductor runs dynamic workflows that create Google advertisements, update bids and remove ads, combining data processing with advertising-platform APIs.
Marketing and Sales Operations
Advertising campaign operations
Conductor runs dynamic workflows that create Google advertisements, update bids and remove ads, combining data processing with advertising-platform APIs.
Data Pipelines and Analytics
Advertising cost ingestion
Conductor orchestrated parallel calls to advertising-platform APIs to collect cost data from publishers including Google, Bing, YouTube and Pinterest. The ingestion fed a reporting pipeline that combined advertising costs with order data, giving marketing teams a consistent view of channel performance.