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Retail and Commerce

FanaticsConductor use cases

Conductor runs dynamic workflows that create Google advertisements, update bids and remove ads, combining data processing with advertising-platform APIs.

Marketing and Sales Operations

Advertising campaign operations

Conductor runs dynamic workflows that create Google advertisements, update bids and remove ads, combining data processing with advertising-platform APIs.

Data Pipelines and Analytics

Advertising cost ingestion

Conductor orchestrated parallel calls to advertising-platform APIs to collect cost data from publishers including Google, Bing, YouTube and Pinterest. The ingestion fed a reporting pipeline that combined advertising costs with order data, giving marketing teams a consistent view of channel performance.

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